Recelerate: Joint Venture of Borealis and Reclay Group

Formed of the waste management expertise of Reclay and the recycling capabilities of Borealis, Recelerate would grow from existing shared strengths across European markets, the two companies announced in a joint press release.

Austrian chemical company Borealis – an international provider of polyolefins, base chemicals, and fertilizers – and the German Reclay Group – an internationally oriented service provider in the field of extended producer responsibility (EPR) – have established a new, jointly-founded entity: Recelerate GmbH. The new organization’s mission is to redesign the critical steps of the plastics sorting and recycling system for post-consumer lightweight packaging (LWP) to speed up circularity. The aim is to meet the rising market demand for high-quality recyclates for plastic applications.

“Recelerate will play a critical connector role in the plastic value chain, connecting downstream and upstream expertise to rethink how LWP waste is managed, sorted, processed, and recycled,” the partners underlined. “The new entity will be powered by Reclay Group’s strength in the area of extended producer responsibility schemes (EPR) and Borealis’ focus on the growth of a more circular plastic model, powered in part by its proprietary recycling technology Borcycle.”

This combination would enable a macro view approach to identify opportunities to add value and invest where it matters to ensure more and more plastic waste from LWP can stay within the value chain. For Reclay, the joint venture would help grow the reach, scale and impact of EPR, and for Borealis, it would open up the supply of post-consumer plastic waste to be recycled with its recycling technology. Customers and consumers were also to benefit because this would mean greater access to high-quality recycled materials, the companies are convinced. “Recelerate will connect critical partners in the plastic value chain, closing the gap, and accelerating the growth and scaling of circular plastics.”

(Published in GLOBAL RECYCLING Magazine 2/2022, Page 16, Photo: Borealis)